Unified Communications and VoIP PBX Blog

This blog post is an an updated version of the original post with the same title, and includes information to reflect the changes introduced in the latest version of our platform and Thirdlane Connect - our unified communication application designed to make modern teams more productive.

Thirdlane Connect includes voice, messaging, and integrations, and is powered by and delivered with Thirdlane Business PBX and Thirdlane Multi Tenant PBX platforms.

We agree with Wikipedia that click-to-call (CTC) is actually a misleading name for this technology as it typically refers to a means for web users to ask a website operator to call them, in other words "click-to-call" would be more accurately referred to as "request-a-call".

While these "request-a-call" style applications are popular and easy to setup, their limitation is that they can only work when web users have a phone.

Thirdlane Connect allows you to perform basic operations with your CRM, such as importing leads, adding call notes, performing a phone number lookup, etc. Currently, the following CRMs and Service Desk apps are supported: Salesforce, Zoho, Zendesk, Freshdesk, SugarCRM, Pipedrive, X2CRM, Vtiger, with more to come. In this article, we are going to set up CRM integration in Thirdlane Connect and learn how to use CRM-related functionality.

Google Cloud Messaging (commonly referred to as GCM, also known as "Push Notifications") is a mobile notification service developed by Google that enables third-party application developers to send notification data or information from developer-run servers to applications that target the Google Android Operating System.